Tuesday, December 07, 2004

Beverage Companies & Governments Ignore Bottle-Cap Lure Inventor

Canadian vows to continue recycling salvage caps creating employment.

(PRWEB) December 7, 2004 -- Canadian inventor Norm Price, is on a crusade to keep recycling bottle caps from bars, pubs, retaurants, trade shows and so on. His mission to create a cleaner environment and create employment for college students. Hoping to create over 100,000 jobs within the next twelve months.

In existance since 1891, the bottle cap is made of metal. A recycled product, taking years to decompose. Norm Price makes functional bottle cap fishing lures with these recycled bottle caps. Andy Vander Ploeg, 3 time Canadian National Sport fishing Champion endorses this product. Vander Ploeg presently working to make it 4 years in a row using the bottle cap lure. Some beverages companies have sent Price letters, faxes and e-mails stating to no longer use their trademarks, calling it a Cease and Desist letter. Who's bottle cap are they?

"Once a product is sold it is no longer a claim to the beverage industry but to the consumer".

Price has recycled caps coming in Canada coast to coast and for the moment a few states in the U.S. The U.K is looking to take part in this also. Price says, " Governments, public affairs, beverage industries have ignored this issue for too long."

In order to keep his crusade known, Price has put together "The Battle of the Brands" fishing contest. Where any brand could be a winner! The Original Bottle Cap Lure Company is in need of the media to make this known to the world. Together we can create a cleaner environment.

For more information contact Norm through his websites http://www.bottlecaplure.com & http://hookedonrecycling.tripod.com


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